Survey Development

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Case Study Online Focus Groups for Advertising Insights

Online Focus Groups for Advertising Insights

itracks collaborated with NRC/Bert Miklosi Consulting in developing the qualitative component of an ad testing solution specific to the health care system category.

Celebrity Series - Derby Swanson Webinar - Integrated Qualitative and Quantitative Research

Integrated Qualitative and Quantitative Research

Celebrity Series guest, Derby Swanson, shares her Voice of the Customer approach that combines qualitative and quantitative methodologies.