Webinar Celebrity Series Jeff Walkowski

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Confused about when it’s best to use a real-time chat (itracks Chat) vs. an asynchronous message board (itracks Board)? Jeff Walkowski has been conducting all forms of online qualitative since the mid-1990s. He brings a wealth of experience spanning many industries, and is a strong proponent of both chats and message boards. Using the case-study approach in this webinar, he will guide you through several scenarios, pointing out why a particular online approach was selected, and the benefits of each approach.