This article by Kevin Nobles explores reasons for considering a professional moderator for your upcoming online qualitative study and situations when your research team can competently facilitate an online research project.
Learn more about best practices in managing participant personal information within itracks platform in compliance with the GDPR.
Questions you should be asking your software vendor and the answers they should be telling you if you want your data and projects secure.
itracks is ready to conduct GDPR compliant projects and to support your research process for compliance.
Learn how to enhance your research by combining qualitative and quantitative methodologies using itracks Integration Technology.
Get the free e-book Millennial Research: The Case for Segmentation is a free, 60-page e-book meant to peel back the layers and uncover fundamental truths about demographics and lifestyle attributes millennials share universally, as well as how they can be segmented into unique groups. Like every generation, behavioral drivers change over time and
WEBINAR: itracks GO - Participant Time Selection Release One of the most common pain-points during a project is the confirmation process. As a moderator, recruiter, or project manager, the hours spent confirming and rescheduling participants can prove to be detrimental to project efficiency (and ultimately to project margins).
How to Conduct Qualitative Research on Millennials – Perspective from a Millennial Moderator WATCH RECORDING Millennials are the new hot topic for researchers. How? Why? Where? What next? We have so many questions about millennials because they are leading the trends, are currently our largest living generation, and account
WEBINAR - The Toolbox: Elevate Your Research With itracks IDI & Additional Tools WATCH RECORDING Join us for the fourth and final part of The Toolbox webinar series. The Toolbox webinar series focuses on helping you expand your research horizons by teaching you about some of the most original ways you
WEBINAR - itracks GO 2.0 Release WATCH RECORDING We're excited to release the new itracks GO 2.0 Qualitative Research Software - a platform that reflects the quality and creativity of your research. Building on the strengths of itracks’ current GO platform, which integrates all of your favorite Qualitative research tools into one