Project Description


Planning, Designing and Executing Online Chat Focus Groups and Online Intercept Studies and Live Event Research

Webinar #3 | Thursday June 4th | 12PM – 1PM EDT

This is the final webinar in the three-part “Expanding Your Horizons” webinar series.

Join Dan Weber, President of itracks, as he speaks about how to plan, design and execute online text chat focus groups. He will show how to conduct research on live events including sporting events, video gaming tournaments, scheduled TV events, political presentations, or a client’s own live event. He will also speak to setting up “itracks Now” events which utilize real time recruiting methods to start a focus groups in 15 minutes or less.

Recruiting requirements and needs are ever evolving along with demand for instant feedback. itracks will help you explore how you can rapidly recruit and conduct research in the moment – expanding the horizon with online qualitative research.