Project Description

WEBINAR: HEALTHCARE INDUSTRY INSIGHTS

3 Ways to Gain a Deeper Understanding of Patients & Providers During COVID-19

TUESDAY, NOVEMBER 10th | 12PM – 1PM EST

Background

With COVID-19, there has been an expansion of virtual qualitative research in the healthcare industry to research the real life experiences of patients, consumers, and healthcare providers. Innovative digital methodologies designed especially for virtual research provide an excellent opportunity to collect qualitative insights in a faster, safer, and more cost-effective manner.This webinar will include case study examples of successful online studies researching both patients and healthcare providers. We will discuss example projects researching medical devices, pharmaceuticals and patient education. We will present a case study with long-term collaborative interactions with patients experiencing chronic disease and look at the unique approach used to create a safe and convenient method to gather insights and develop in-depth understanding of patient perspectives.

Who should attend?

This webinar was designed for researchers, executives, managers and marketing professionals within the healthcare industry who want to gain a better understanding of patient experiences and or healthcare provider feedback. 

What to expect

Garnette will discuss various options for digital qualitative research programs within the healthcare industry to efficiently deliver high quality insights, and best practice tips to meet your program objectives.

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