Five Useful Tips for Running Online Focus Groups and Discussion Boards
Five Useful Tips for Running Online Focus Groups and Discussion Boards The pandemic has increased the pace of digital adoption and … Read more
Five Useful Tips for Running Online Focus Groups and Discussion Boards The pandemic has increased the pace of digital adoption and … Read more
Asynchronous, synchronous, IDIs, focus groups… what does it all mean?
What is qualitative research, and how does it differ from quantitative research?
To get the best results for your research and to ensure high client and participant satisfaction, you don’t want to recruit just anyone – you should consider the following ways to ensure your participants are the best fit for your project.
Making the switch from moderating an in-person focus group to moderating an online discussion board can seem a little scary at first, but there is nothing to fear! Moderating an online focus group can be just as easy and as rewarding (if not more!) as moderating in person.
4 Tips to Maximize Participant Engagement During Online Discussion Board Focus Groups By Garnette Weber, itracks COO and Co-founder Achieving active, continuous, and quality participation … Read more
itracks Expands Sales and Marketing Team April 2, 2020 itracks is delighted to announce that Leon Bourner has been hired … Read more
itracks Launches GO 2.0 Launched March 21st! On March 21st, the itracks team launched itracks GO 2.0 — a platform … Read more
Discover 10 top tips for using video content to assist in your online marketing research and how to get participants to utilize video in their feedback and responses.
itracks collaborated with NRC/Bert Miklosi Consulting in developing the qualitative component of an ad testing solution specific to the health care system category.
MSW approached itracks to help them develop a research solution for a leading Women’s Cosmetic brand.
Barrie, Ontario – May 3, 2013 – Georgian College Research Analyst student Asa Goldman recently received appreciation from the Natural Burial Association for a study he completed, entitled “A Greener Way to Go: Exploring Awareness and Support for Natural Burial” using itracks software…
Market researchers now increase the reach of qualitative research with smart phones and tablets. SASKATOON, SK, CANADA (September 18, 2012) … Read more
MSW approached itracks to help them develop a research solution for a leading Women’s Cosmetic brand.