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Discussion Board

Qualitative Research Data Collection Methods

Senior woman working with laptop

Asynchronous, synchronous, IDIs, focus groups… what does it all mean?

Categories Articles

What is Qualitative Research?

What is qualitative research, and how does it differ from quantitative research?

Categories Articles, How To's and Tips

Recruiting Quality Participants for Online Qualitative Research

To get the best results for your research and to ensure high client and participant satisfaction, you don’t want to recruit just anyone – you should consider the following ways to ensure your participants are the best fit for your project.

Categories Articles, How To's and Tips

Introduction to Moderating Online Discussion Boards – 3 Top Tips for New Moderators

Making the switch from moderating an in-person focus group to moderating an online discussion board can seem a little scary at first, but there is nothing to fear! Moderating an online focus group can be just as easy and as rewarding (if not more!) as moderating in person.

Categories Articles, How To's and Tips

4 Tips to Maximize Participant Engagement During Online Discussion Board Focus Groups 

4 Tips to Maximize Participant Engagement During Online Discussion Board Focus Groups  By Garnette Weber, itracks COO and Co-founder  Achieving active, continuous, and quality participation … Read more

Categories Articles, How To's and Tips

Creative Agency Benefit: Leveraging itracks Online Focus Groups

How To's & Tips - Creative Agency Benefit - Leveraging itracks online focus groups

Discover the benefits of using itracks online focus groups, video chat, and discussion boards for creative.

Categories How To's and Tips

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