Case Study: Live Sports Call for Live Research
A play-by-play of a Major Sports League’s innovative use of Online Qual. THE CLIENT The client was a major sports … Read more
Case Studies
Explore real-life examples of how our software is used across industries to run online qualitative research projects.
Online Focus Groups for Advertising Insights
itracks collaborated with NRC/Bert Miklosi Consulting in developing the qualitative component of an ad testing solution specific to the health care system category.
Enhanced Insights for Leading Cosmetic Line
MSW approached itracks to help them develop a research solution for a leading Women’s Cosmetic brand.
Co-Moderating an Online Focus Group
MSW approached itracks to help them develop a research solution for a leading Women’s Cosmetic brand.
All Access Software
A client inquired if itracks’ software was compliant with blind, deaf and paraplegic participants.
Online Video Dial Tester
A client approached itracks to help them reach a greater geographic audience than they were currently reaching with the in person video dial tester.
A Qualitative Facelift – itracks Board
Blending online qualitative research with Social Media research for a holistic approach to obtaining consumer insights.
BBFG: Brand Image – itracks Board
itracks was approached by a leading investment institution to assess their brand image and how to provide relevant services during the return to economic stability.