Webinars

This webinar was designed for executives, research professionals, and marketing professionals within the healthcare and pharmaceutical industries who want to gain a better understanding of their patient and provider experience.

This webinar was designed for executives, research professionals, and marketing professionals within the healthcare and pharmaceutical industries who want to gain a better understanding of their patient and provider experience.

This webinar was designed for executives, research professionals, and marketing professionals within the finance industry who want to gain a better understanding of their customer experience.

This is the final webinar in the three-part “Expanding Your Horizons” webinar series. Join Dan Weber, President of itracks, as he speaks about how to plan, design and execute online text chat focus groups. He will show how to conduct research on live events including sporting events, video gaming tournaments, scheduled TV events, political presentations, or a client’s own live event. He will also speak to setting up “itracks Now” events which utilize real time recruiting methods to start a focus groups in 15 minutes or less.

Join itracks co-founder Garnette Weber and operations leader, Candace Northey for the second webinar in the “Expanding Your Horizons” webinar series. They’ll dig deeper into important considerations for designing real time video and phone research.

Looking to leverage online qualitative research methodologies? Join our webinar with itracks team members, Oana Popescu and Garnette Weber, providing … Read more

The itracks team will go through both the Board and Text chat platforms, and discuss ways that both technologies will benefit you in your qual research.

Learn more about best practices in managing participant personal information within itracks platform in compliance with the GDPR.

Learn how to enhance your research by combining qualitative and quantitative methodologies using itracks Integration Technology.

WEBINAR: itracks GO – Participant Time Selection Release One of the most common pain-points during a project is the confirmation … Read more

How to Conduct Qualitative Research on Millennials – Perspective from a Millennial Moderator Millennials are the new hot topic for … Read more

WEBINAR – The Toolbox: 3 Innovative Research Methods using itracks Board New year, new webinar series. The Toolbox will focus … Read more

Tune in and watch as Kathy Fitzpatrick, itracks VP Client Development, dissects and presents the data and insights garnered through our research and see first-hand several examples in practice of increasing engagement of participants to enrich online and mobile qualitative research results.

This webinar will provide an introductory overview of how an online discussion board works. The presentation will include a summary of the project set up, execution and post project reporting for asynchronous discussion boards.

Making the Leap to Online & Mobile Qualitative Research As a thought and technology leader in the digital online qualitative … Read more

Find out how more about itracks’ newest product – the itracks IDI and how it can help you achieve your research requirements with IDIs and the cost saving benefits this new technology offers.

Come away with an understanding of the many tools and capabilities that are currently available, and will leave with tips on how to most effectively manage and moderate online sessions.

Find out how to leverage online and mobile discussion boards to conduct online discussions, ethnography studies, in-home usage tests and shopping activities.

Watch this video to learn what a researcher should look for in choosing an app to facilitate better, faster, and cheaper ways to collect mobile video insights.

Looking to expand your Global Research capabilities? Monica Grebe and Joel Schmaltz will share their knowledge & experience conducting Global online & mobile qualitative research.

Guest speaker, Bert Miklosi, shares a case study example of copy testing leveraging the efficiences of online quantitative, online qualitative and concept markup tools.

Celebrity Series guest, Liz Van Patten, reveals how she leverages online discussion boards and insight communities to discover powerful consumer insights.

Celebrity Series guest, Ben Smithee, discusses how technology-based research is  bringing true ROI, providing  intangible benefits and delivering valuable insights.

Celebrity Series guest, Derby Swanson, shares her Voice of the Customer approach that combines qualitative and quantitative methodologies.

Watch Mindy Miraglia, Principal Researcher at Searcher Market Research, as she shares her experience and lessons learned while conducting her first online and mobile qualitative discussion board.

Confused about when it’s best to use itracks Chat vs. itracks Board? Using the case-study approach, Jeff Walkowski will guide you through several scenarios, pointing out why a particular online approach was selected, and the benefits of each approach.

Watch Jamie Gordon, VP Consumer Anthropology with Northstar Research, in this explanatory webinar introducing Northstar’s “3 C’s” contextual framework for strategic research.