Case Study: Live Sports Call for Live Research A play-by-play of a Major Sports League’s innovative use of Online Qual. THE CLIENT The client was a major sports league, who broadcasts games to millions of viewers weekly, broadcasting games on major national networks. To maintain high status, they must constantly refine their offering in an
April 2, 2020 itracks is delighted to announce that Leon Bourner has been hired as Director of Marketing and Client Development. Leon joins the itracks team after 12 successful years with Waste Management (WM NYSE), the last 7 as Market Sales Manager for Western Canada. Under Leon’s leadership Western Canada experienced tremendous success in
This article by Kevin Nobles explores reasons for considering a professional moderator for your upcoming online qualitative study and situations when your research team can competently facilitate an online research project.
itracks Launches GO 2.0 Launched March 21st! On March 21st, the itracks team launched itracks GO 2.0 — a platform that reflects the quality and creativity of your research. Building on the strengths of our current GO platform, which integrates all of your favorite qualitative research tools into one platform, GO 2.0 brings a fresh
Comprehensive Qualitative Research Suite Now Available Saskatoon, Canada October 12, 2016 — itracks is proud to announce the integration of itracks Board, an online discussion software, into the itracks GO platform. This marks the final step needed to provide the market research industry with a comprehensive qualitative research platform. itracks, world leading provider of qualitative
